The Zillow Rental Network (including Trulia and Hotpads) has recently started charging per-listing fees for online rental listings in select states. HERO PM has been distributing your listings to Zillow since Day 1, but this change was unexpected and has an impact on our members. We recently provided a survey to better understand how you feel…
Do you wish that there was a training class for HERO PM that would let you get help with the parts of the system that are troubling you? Would you like to interact with other HERO PM users in the industry so that you could share best practices? You are in luck!! We are switching…
Use the owner Marketing Report (requires RP Listings system) to easily and conveniently communicate your marketing strategies to property owners. It contains the activity that’s been generated on their property, and prospective tenant interest. Emailing this report regularly provides your owners the peace of mind that you’re working hard to get their property rented fast. The Marketing Report lists websites…
Mobile marketing has become the new medium for reaching people on their smart phones and tablets. And it’s no wonder. For many of us, our smart phone is the first thing we reach for in the morning, and the last thing we put down at night. According to pewinternet.org, “Some 88% of U.S. adults own a cell…
QR (quick response) codes are one of the simplest ways to direct people to your business. With a QR code app scanner, any smart phone user can scan the QR image and be directed to relevant information, such as your available listings, a featured listing, any of your company webpages, a tracking webpage, an external webpage,…
As we approach 2013, many of us have already considered the goals (dare we say resolutions!) we’d like to accomplish in the New Year. Of course many of our goals are personal (lose those last 10 pounds, take an underwater basket weaving course, sail around the world, etc.). Many of us also set professional goals.…
The HERO Payments system includes two payment solutions: the Standard payment solution, and the Pre-Authorized payment solution. This article specifically highlights the Pre-Authorized payment solution, its features, benefits and configuration. The Pre-Authorized payment solution allows tenants to authorize rental payments for the entirety of their lease for only $0.50 per transaction. Once tenants have pre-authorized their payments in their online…
While talking to some of our members at the NARPM® convention, we found that a few people were unaware of all the features and tools available in their system package. So we thought we’d bring to light some handy features that you also may not know about…but will make you happy when you do! Many of…
Your website is the face of your company. It reflects you as a property manager and a professional. If your website looks professional, welcoming and includes services that clients expect, potential clients will perceive you as a professional who can handle their business needs…and be someone they want to work with. Websites that do not appear current, or do not communicate…
We’ve put together a list of our top tips to successfully market your listings. From adding a minimum number of photos to your listing, to including text codes on your signage, these tips will help get your listings viewed by more people, and rented quicker! Get maximum internet exposure…HERO PM has the largest syndication/distribution list in…
