Introducing SSL Certificates for HERO Websites

Are you interested in adding HTTPS compatibility to your website, with the lock icon in the address bar when someone visits your website? HERO PM has your solution!

A Little Background

HTTPS means that your website is being encrypted with additional security, using a secure certificate and a secure protocol. With all HERO Websites, transactions are always secured and sent over HTTPS. This includes things like listing inquiries, applications, and portal access. However, viewing your website is not encrypted by default – unless you upgrade to the Secure Website option.


There are two primary reasons to upgrade to a Secure Website with HTTPS:

  1. Trust. There are a growing number of internet users who are learning to have a higher degree of trust in websites that display the lock in their address bar, indicating that they are secured. As time goes on, HTTPS and secure websites will be the standard, rather than the exception.
  2. SEO. Google has been saying for quite some time that they want a more secure web, and when the time is right, they will begin weighting secure sites higher in the search results than standard sites. Google’s present position is that they “encourage all website owners to switch from HTTP to HTTPS to keep everyone safe on the web.” It has been the assumption of industry insiders that they will do this when the number of secure sites reaches critical mass. With the changes to security in February, 2017, this is getting close to reality. Already, Google is providing preferential display to secure websites, though not yet significant preference in ranking.

What is Required to Use HTTPS?

There are three different components in setting up a website for HTTPS. HERO Secure Websites takes care of all three for you.

  1. Website Structure. Since Websites v5, all websites have been structured for HTTPS compatibility. It’s always good to keep your version current to make sure you have all available updates.
  2. Website Protocol. The site must be accessed using the HTTPS protocol. Google detects when this is available and directs users to the most secure protocol. For visitors directly navigating to your website, they type “https” before your domain name to access your site securely. All Websites v5 support the secure protocol.
  3. Secure Certificate. Every company offering a secure version of their website must purchase a secure certificate. This is the file that is assigned to your company and must be installed to your website and domain. You may have seen secure certificates, also called SSL certificates, available online for $50 to $5000 per year. There are numerous levels of certificates for all sorts of different encryption needs. It can get pretty complicated, but HERO Secure Websites provide you with high security on a domain validated certificate, meaning that you do not have to file special paperwork or show up in person for a security audit (as required for the higher levels) – we make it super-simple. The certificates we offer are provided by industry-leader Symantec.

Why Not HTTPS?

With the February updates, most of the technical reasons from the past are no longer a factor. However, there are a few things you need to be aware of before upgrading to a Secure Website.

  • Cost. HERO PM provides the Secure Website upgrade for an initial fee of $100, then $50 per year for subsequent years. This fee covers the acquisition of your secure certificate, installation and configuration, and annual updates. Secure certificates don’t last forever, they’re only good for 365 days, after which we acquire an updated certificate and install it for you.
  • Flexibility. As security increases, there are slight reductions in flexibility. Here are two things you should be aware of:
    • Single Domain. A secure certificate can only be installed to one domain per site. If you have multiple domains on your site, you can keep them all, but only one can use HTTPS.
    • Email Switching. You cannot automatically switch between email services when you have a Secure Website. You can still use all supported HERO Websites email services (HERO Mail, Self-Hosted, Google, and Microsoft), but you’ll have to submit a request to us when you want to switch from one to another, and we’ll handle the change manually.

OK, Let’s Go!

When you’re ready to increase trust, and position yourself for the forthcoming SEO benefit, it’s easy to upgrade to a Secure Website. From your Control Panel, select Configuration – Orders & Upgrades – Order a Website Upgrade. Choose the Secure Website upgrade, and we’ll get to work on your certificate order and installation.

Big Changes Coming in April and How They Will Affect Your Business

Many of us don’t remember the day that Microsoft endedHourglass on computer keyboard support for Windows 95. We don’t remember where we were or what we were doing the day we were forced to transition from Internet Explorer 5 to IE6. This is because likely none of us had to log on daily to post fresh, exciting content on our Facebook, upload our latest video blog to YouTube, and upload a new listing to export onto the web, all before beginning our day’s work at the office. Operating systems and browsers have and will continue to come and go. But, in the day and age where technology is now so intertwined with the day-to-day functions of our business, and we find it increasingly difficult not to rely on the Web, we need to learn the basics of technology. And, with big changes coming to the world of the Internet in April, we need to know how these things affect our property management business. Here is the breakdown of what’s coming in 2014 and how to best be prepared for it.

Microsoft has announced that Windows XP’s “end of life date” is April 8th, 2014. Does this mean you won’t be able to use your Windows XP computer? Not at all, but a word of caution if you do. End of life means that there will no longer be security updates provided to the user. You will no longer have access to patches and support for your XP system. Anyone who chooses to run XP will be extremely vulnerable. There were over 30 major XP attacks in 2013, which means without XP support, there would have been 30 different zero-day vulnerabilities for users on an XP computer in 2013 . Attackers will have the advantage over users still on an XP machine that is connected to a network.

In addition, if you are one of the last holdouts still on Internet Explorer , it may be time to check which version you are using and have a back up plan. IE 7 and 8 are currently in “extended support mode.” This means you have possibly three to four more years to continue to use these browsers, however, most websites have been built to be compatible with only what can be considered “modern browsers.” Google defines this as the latest two versions of Chrome, IE, Firefox and Safari that also support HTML5 without any special back end coding or tricks. This means that when it comes to using Google apps and Google Analytics, Google is only concerned with functionality in IE 10 and 11.

This also affects the way most website designers are currently building websites as well, as catering to an older browser often times requires building a completely separate site. Websites were at one time built with an entirely different code, a different language. Technology has now transitioned away from traditional monitor sizes and needs to consider various shapes and types of devices. When you hear terms like HTML 5, CSS 3, and JQuery 2, know that these are all things that are part of the current and upcoming age. These bring some exciting new capabilities to the web, but it means that a site built with these won’t function on a browser that was built before their time. And, it just doesn’t make logical sense to build a second site for every site with an older language that works similarly to try and keep an old and unsupported browser alive. There is a bit of a catch 22 for XP users, as a logical option would be to upgrade their current browser to a newer version of IE. XP will not allow IE9 or newer to run. So, you are left with a computer open to security vulnerabilities with a browser that no longer works with current and upcoming technology.

The next logical option would be to upgrade your operating system on your computer from XP to Windows 7. And this makes some sense. In fact, a lot of companies have chosen this migration path over the last year. Mainstream support for Windows 7 also ends in January of 2015, leaving only the OS to be supported until 2020. Upgrading to Windows 7 comes at a cost, both in time and money. It is possible your current applications will require being re-written. If your business relies on custom built applications, like for an example, a database of vendors for your maintenance, you may want to take a moment to fully explore what will be affected and non functioning with the upgrade. And if you were going to go to great lengths to upgrade your XP system, it may be cheaper looking at long term costs to upgrade to brand new hardware with a new operating system and software already installed that has not already lived out over half of its support life.

There is an option here that has been left out, and not one that isn’t feasible, but is well disputed. What about Windows 8? With the release of Windows 8, the world of technology has been left in a stand off. For the first time ever, Microsoft built a User Interface entirely with touch screens in mind. The first release was not well received, and Microsoft was quick to release version 8.1 to appease some users that were strongly opposed to such a drastic change. While you may still find purchasing hardware with 8.1 challenging, the upgrade from Windows 8 to 8.1 is fairly simple, and well worth having some of the familiar features back. Here is a link to some FAQ’s about this with instructions for the next step in your migration path:

Here is the breakdown of changes in simplest terms. Remaining on an XP device poses certain security threats that most property managers will not have the time to troubleshoot. In the event that your computer is no longer functioning, you will be hard pressed to want to invest that amount of money into an IT person restoring an old computer. It may be time now to look into options to upgrade your hardware. Knowing also that the life of IE 6-9 is coming to a dead end soon makes it easier to consider what option fits your business best. There will always be kinks with different browser options, but you may consider having back up browsers downloaded on your computer to do additional testing with in case things don’t seem right and you have to troubleshoot whether it is your computer or a browser causing you an issue. In the event that your IE is no longer functioning, do you have access to a browser to be able to connect online to upgrade to a newer version?

These changes are costly to you in your office, however the cost of downtime may have a greater impact. In addition, it is important to make sure your devices are current and remain unaffected, as you consider the possibility of having to support your owners and tenants through this transition as well. What happens to a tenant that goes online to make a rent payment and finds his XP machine no longer functioning? What happens when an owner has corrupted data and can’t find a way to get online to download his annual statement during tax week? (Yes, this is happening one week before taxes come due.)

Most property managers did not sign up to be computer experts when they decided to manage homes. In fact, as we move more of the day-to-day functions to cloud-based providers, many property managers are finding that they need to bring in the next generation to assist with merging their established businesses with emerging technology. Having a tech savvy member of your team on standby, read up, and ready to support your owners, tenants, and staff through this transition may be a good idea.

There are endless possibilities in the way that technology changes can affect your office. It is possible you can remain on the same computer you have always used and still be able to function with little or no ill effect at all for a very short while. Many companies are willing to take this risk and won’t upgrade until they absolutely have to. But, when you go to visit a website written with the new language of the Internet, you may experience longer load times and be on a more basic version of that site written for your older browser. The typical property manager’s office has a bit of a learning curve when it comes to introducing new technology to your team. With April as a fast approaching deadline, there isn’t a whole lot of time left on the clock. In the world of property management, efficiency is key, and technology is quickly becoming the vehicle to increasing your efficiency. Is it time to opt for the new car with better gas mileage and a few new bells and whistles?

What’s Going on With Craigslist?


In early 2013, Craigslist started posting warnings about new posting rules. They determined that in certain categories, they would no longer permit stylized ad templates, including images. In late October, they imposed these restrictions on their real estate categories in most regions, and gave every indication this would be the new standard for all Craigslist ads.iStock_000011987584_ExtraSmall

This dealt a devastating blow to everyone who posted fancy ads to Craiglist. A lot of people asked why Craigslist would do such a thing, “uglifying” all ads equally. Some figure that since Craigslist’s original design was for locals to buy, trade, and sell, their users would have a better experience if they did not have to wade through commercial postings. Others think that this may be an initial step in preparation for Craigslist charging a fee at some point to allow fancy ads to be posted (right now there is no option to do so, all ads in a given region must conform to the same standards). Craigslist has not come out and made an official statement. What we do know is that this is now being enforced in certain regions of the country, and there’s no way around it if you want to use Craigslist.

We became aware of the change within hours of Craigslist imposing it. We knew that Craigslist was taking an additional step to make it difficult to post ads, but we also saw a way to make sure our members can still post the nicest possible Craigslist ads, in the fastest possible way. We know that many of you value your Craigslist ads, either because of the benefit in attracting tenants, or because of the importance of pleasing your owners. Rather than abandon or limit Craigslist postings, as some other companies have done, we created a way to make it simple for you to comply with the new restrictions.

Several months ago, anticipating the upcoming changes, our developers went to work to create version 5 of our Craigslist export. This set the stage for a speedy solution when Craigslist began rolling out their restrictions. Our developers used Craigslist’s new guidelines to develop a way for you to continue to post your ads directly from your Control Panel. Before most regions were even affected, we had a new solution in place. You may be in a region where this change has not yet taken place, but Craigslist says it’s coming, and we are ready! If you are already affected, or want to be sure your ads still display properly once your region is affected, simply choose one of your Unstyled template options when following the steps below:

Version 5 Craigslist Export

Begin by first logging on to your Craigslist account. Once you have logged on, you can exit to log on to your Control Panel. Select the RP Listings Tab > Listings > Find a Listing (or Show All) . Select any listing with an active status with the edit icon to the far left of the listing you wish to export. Select Export Options from the right margin of the Listing Master View, and choose the Craigslist Export. Select your region code, and select Next.

Open the Craigslist Posting Window. This will open a new window on your computer where you’ll make selections and post your ad. If you don’t see a window open when you click the button, it may already be open in the background from a previous posting.

After making your selections for region and ad type, Craigslist will display the ad entry form.
On the HERO PM Posting screen, you will see several template options for the Posting Description. If you are in a Craigslist region that does not allow fancy stylized ads, select one of the Unstyled templates (templates 4 and higher). If your region still supports the fancy ads, you can use any of the available templates. You may select the preview to determine which template you prefer.

From the HERO PM Posting screen, copy each item in sequence, and then paste it into the corresponding field on the Craigslist ad entry form. Use the copy button beside any field to make copying easier and track your progress.

Once you have entered all of your listing information, select “continue” from the Craislist ad entry form. Craigslist will then allow you to edit your mapping information; configure if current map location is not already accurate, and select “continue”.

If you selected one of the styled templates, your listing will already export with photos. (If you don’t see them on the unpublished draft, or if you see a notice on Craigslist that IMG is not supported, then you’re in a region where an Unstyled template is required.)

No matter which template you use, Craigslist will allow you to manually upload your photos. You can add up to 12 images, that are saved locally on your computer, to your ad. If you don’t already have your photos saved on your computer, you may save your photos from HERO PM’s Posting screen by right-clicking and selecting save-as. You will want to upload best image first, as it will be featured. Once you finish uploading your images, select “done with images”. Craigslist will display an unpublished draft of your post. Confirm that your ad information is correct, and select “publish”. Craigslist may send an email to you allowing you to complete/confirm the publishing process. (This step is also only by region.) Once you have following the instructions in the Craigslist email, your ad will be posted online.

We have had several of our beta testers give us some valuable feedback on this since we first released our v5 export. A common misconception has been that you can no longer post ads. Another is that HERO PM changed the way we export, and that you should try posting from another source, as it is easier. It’s important to understand that HERO PM provides the simplest, most effective Craigslist posting that Craigslist will allow. We encourage our users to do their research, and know you will be confident that we are looking out for you every step of the way. We know the value of your time. While it seems like we added additional steps to your export, this was in an effort to make sure your postings display, with your images, in the best way possible. We have a support team standing by ready to help you through this process, and appreciate you allowing HERO PM to help you achieve a High Efficiency Rental Office!

Did you know:

HERO PM gives you the fastest, most effective, way to post your Craigslist ads in all regions of the country?
HERO PM gives you a way to track which listings have been posted to Craigslist, and when?
HERO PM gives you easy-to-use photo management tools, so that after you post them once, you can continue to use the watermarked, logo stamped images in all exports,  including Craigslist, Twitter, Blogs, and Facebook?
HERO PM provides more export options, to more websites, with better placement, than any other service in the industry?
HERO PM invented Internet rental listing exports/syndication, and continues to lead the way in effectiveness and performance for your rental listings?


HERO PM and the 2013 NARPM National Convention


Now that things have wound down from the NARPM National Convention in San Diego, we want to take a moment to send our members the latest news. Seeing our members and partners is something we look forward to all year long. For those of you who weren’t able to attend, HERO PM announced some big-time news that had attendees buzzing!

As you may have read, HERO PM has launched our SEO-Amazing website system – Websites version 5. People at our booth had the opportunity to learn about the benefits of upgrading to a custom v5 website for only $499. A necessity for growing your business, your website should work to increase your SEO, and should be built to work with the next generation of the Internet. As HTML 5 is in full swing and big changes in the Internet world are scheduled for 2014, you will want to make sure your website is ready! We’ve watched the industry closely, and there is no better website solution for property managers. If you think it may be time for a website upgrade, visit

HERO PM also announced the development of a brand new, web-based accounting solution! There is a need in the industry for a rock solid, web-based, all-in-one solution for your business, and that need has been heard. As we move forward in the creation of this much-needed solution, we want to hear your wish list of features for an accounting package. We have built an advisory panel, and have worked to identify a group of beta testers for this new solution. If you are interested in being a beta tester or participating on the advisory panel, or have ideas for the industry’s perfect solution, visit and submit your request!

As a thank you from HERO PM, our members in attendance received a special gift! Members were given a lightweight, easy to carry, wide-angle lens for phones and tablets, making it even simpler to get those listing videos done! HERO PM’s listing video system syndicates to YouTube, bringing added SEO benefits to the table while filling your vacancies and keeping your owners happy. Also, congratulations to Melissa Prandi for stopping by our booth and winning our raffle – an iPad mini!

The NARPM National Convention theme, Keys Of Excellence, tied in perfectly with HERO PM’s current focus. Over the past year, HERO PM has focused primarily on providing excellent support, and striving to improve the lives of our members by being there when you need us most. Many members expressed positive feedback regarding our improved customer service. It was encouraging to hear our efforts to consistently serve you better have not gone unnoticed. We look forward to partnering with our members over the coming years to continue to build long-lasting relationships, focused on using our technology to increase efficiency and grow your business.

If you would like more information about continued education opportunities, industry events, and the benefits of being a member of the National Association of Residential Property Managers, visit . We look forward to connecting with you at the NARPM regional events scheduled for this coming year! That’s a wrap for our recap, however be sure to like us on Facebook ( ) for real-time updates on all things HERO PM, and exclusive announcements following the progress of HERO Accounting.

New Accounting?… What about PROMAS?

iStock_000026691976_XXXLargeSince we announced the news in October of our current development of a new web-based accounting software, we have heard one question repeatedly: “What about PROMAS?”


In 2001, we rocked the industry with an idea that, at the time, most thought would never catch on. We were the first company to create portals for owners and tenants to view their statements and documents online. We knew our web-based Management system would work with any stand-alone accounting software, but would even better as a software-integrated tool for property managers. PROMAS had pioneered accounting software in our industry and was built on over two decades of property management accounting experience. Because PROMAS was (and still is) far and away the most reputable, rock solid accounting solution in the industry, it made sense to partner with them and bring you a complete solution that tied the benefits of Internet technology to the security and reliability of rock solid accounting.

Over the last couple of years we have seen a shift in the industry. Property managers have found the ease of accessing their data in the cloud convenient, and have been drawn to the idea of all-in-one web-based software. We have always stood by, and still stand by, the importance and value of owning your own data. At the point that your cloud-based provider has an outage, or changes their offering, you are stuck. There is a risk involved with keeping your core data in the cloud. But, this risk seems to be one that property managers are less hesitant to take as they see the benefits that web-based solutions bring to the table. It will be years before there is a web-based solution as solid as PROMAS, but that hasn’t seemed to dissuade property managers from taking a big risk and moving to the cloud.

As HERO PM has heard your feedback and watched the approaching release of HTML 5, we have looked at the risks and the current offerings in the industry. We still hear from current users of web-based property management software that there is no solid, trustworthy, web-based solution that meets their needs. We know that it is very frustrating when you take the risk and find yourself holding the bag with a solution that falls short. And, even more frustrating is making a move that you cannot un-make, because your provider now owns your data and makes it nearly impossible to switch away. We have had member after member come back to us from their new web-based solutions because they refused to sacrifice their marketing and website needs to an inferior solution. Over and over again we have heard how the switch away has been detrimental to their business, but they do like the flexibility of being able to access their accounting data at any time, from a web interface. Property managers have begged for someone to build a web-based accounting solution that works, but allows them to back up their data when they see fit so they can minimize the risk. We heard this, and we are answering.

As for the PROMAS and HERO relationship, we continue to build on this strong relationship to serve those who are not ready to make the risky, still inferior move to the cloud. We firmly believe that the most secure solution for this industry can be found when partnering your robust, audit proof, accounting solution from PROMAS with the experience in Internet technology tools for property managers that HERO has offered for over 17 years. The recent announcement of HERO PM’s web-based accounting will nicely complement the offering we currently have with PROMAS to make sure that you can select the right fit for your business. Whether you are looking for a robust, non web-based solution with the online connection for portals and payments, or you are looking for an all-in-one, web-based solution, we’re here to help you make that choice!

The Evolution of the Web…Is Your Website Evolving With It?

Technology changes rapidly, and keeping up with the latest and greatest is a challenge. In the world of the Internet, the technology for websites is constantly changing, and the way people interact with the web is continually morphing. The result? Your website may hurt your business more than it helps. Like it or not, an out-of-date website can affect your business’ credibility and potential clients will make quick decisions about whether or not they want to work with you – based on your website.

If you want to remain competitive in today’s property management industry, then it’s vital to keep abreast of emerging technologies and implement ones that will benefit your business. Your website is one of the best (if not the best) marketing tools you have available, so ensuring that it’s up-to-date, responsive, mobile-friendly, SEO-optimized, well maintained and easy to use is essential. If visitors can find you online, easily navigate your site to find the information they need (whether they’re on their computer, phone or tablet), and gain a positive impression of your business, then your website has done its job. However, if you’re unsure whether your website is pulling its weight, it may be time to consider a website revamp. Luckily, HERO PM has the perfect solution!


HERO PM Introduces Websites Version 5

Keeping our members well-informed of the latest updates, and providing the right solutions to property managers, is our constant goal. We’re excited to introduce our new PM Website System version 5. Websites version 5 is by far our best ever…it’s based on HTML5, the new language of the Internet, and has stunning visuals, interactivity, mobile tools, and SEO tools that can’t be beat. Website version 5 is optimized for the latest generation of search engines, and makes mobile site additions easier than ever. In many ways, the jump from HTML4 to HTML5 is like upgrading from a 1997 car to a 2012 car – it’s still a car, and still does all the same things, but is loaded with new features, new comforts, and new efficiencies. With Websites version 5, we include Portals version 5 – the next generation portal for your owners, tenants and vendors. Portals v5 includes the same fundamental features as the current v4 portal, in a cleaner, slicker, faster, and easier to use interface. It also improves vendor tracking, workorder mangement, and document management.

To help you determine if your current website is doing it’s job, and if Websites v5 is right for you, consider the following:

Is your website… HTML5-based?

HTML5 is the new language of the Internet, and is the successor of HTML4, which has been around since 1997…an eternity in tech time! Among other things, HTML5-based websites function better, they work better on new devices and screen sizes, and they have improved performance. Eventually, the entire Internet will be based on HTML5.  Websites v5 is based on the new HTML5, and provides you all the benefits of this new technology.

Is your website…. Property Management Specific?

Is your website system trying to fit the square peg of property management into the round hole of retail or e-commerce? Are you settling for limited template options, or having your site look like another property manager’s site? We offer options to ensure your site is unique to your company! Have us convert any design from your local designer or have our designers create a custom design from scratch. Websites v5 offers the best price and the fastest setup and desing options in the industry. The user-friendly interface allows you to easily edit your own website, or take advantage of our personal webmaster service and we’ll make the changes for you. Did we mention our websites have dedicated email that can stand-alone or integrate with Google or Microsoft? Having customized email addresses for you and your team add an element of professionalism and credibility.

Is your website…. SEO Optimized?

Websites v5 is structured exactly as Google likes it. With native keyword conversion, page titling, header controls, site map generation, embedded listings, and SEO audit reports, you’ll get to the position you want to be. The new V5 sites offer real-time SEO analysis, letting you know exactly how you can change your site to improve your ranking.

Is your website…. Fully Customizable?

Are you tired of paying a website designer or manager to make small changes to your site? The ability to control your site ensures positive user experiences. The more information a user can find on your website, the higher retention you will have. HERO PM websites allow you the option to include snazzy pre-defined interactive WebGadgets or create your own. Forms, FAQ’s and Blogs each have multiple layout themes and unlimited custom design options. Manage images, files, and videos through powerful libraries, helping you store and organize files easily.

Is your website…. User Editable?

Are you tired of paying a fee every time you want to make a simple update to your website? Edit your website with management tools designed for anyone who can edit a word document. Make the changes you want, when you want, without paying a fee. For more advanced users, you have access to optional advanced editing tools for under-the-hood control.

Is your website…Video Integrated?

Video is the new standard of the Web – having effective videos integrated into your website puts you into the class of the website elite. Websites v5 offers point-and-click video integration to showcase your company and listing videos online.

Is your website… Responsive?

Responsive web development is an approach aimed at creating websites that optimize the viewing experience, independent of the device a visitor uses. To test your site’s responsiveness, go to a site such as and enter your website URL. How does your website display on the various devices? With today’s wide range of devices and screen sizes, it is imperative that your website is a responsive site. Thankfully, HERO PM website v5 gives you that option.

Is your website…. Interactive?

Websites have evolved over the years from being static one-way communication channels (i.e. a company brochure), to being social and interactive. An interactive website draws visitors, holds their interest, and encourages them to take some kind of action. Making your website interactive can be as simple as adding a contact form for people to easily reach you, integrating social media feeds on your website for people to comment on, or including various WebGadgets like clickable maps, scrolling featured listings, featured blog/video blog posts, , etc. to customize the visitor’s experience. These functions, and many more, can be easily incorporated into your site with the Website v5, and best yet, you can add them yourself.

Is your website…. Visually appealing?

Having relevant content is essential for your website but visitors build their first impression around your website’s visual appearance. Some studies reveal that users make a decision about your website in approximately 50 milliseconds ( That’s just 1/20th of a second!) That being said, is your website esthetically pleasing? Can it captivate users within seconds and hold their interest? With our custom design services, and experience building more property management websites than any company in the world, we will create a website that represents the professionalism of your business, exactly as you want it.

Is your website…. Mobile?

Mobile technology is becoming increasingly popular. It’s nearly impossible to go anywhere without seeing someone browsing the web on their phone or tablet. And it’s no wonder! Mobile technology allows us to access information from practically anywhere, not just the confines of our desktop computer. Since more and more people are viewing your website on their mobile device, it’s imperative that your site is optimized to provide the best mobile user experience. A well designed mobile site improves user satisfaction with easy access to information, has faster download speed, allows for mobile-specific features like click-to-call and mapping, and helps you present a positive, contemporary brand identity for your business. Thankfully, with the v5 website, a customizable mobile version of your website is included to help you effectively deliver the goods to phone and tablet users. Combine this with HERO Listings Mobile Marketing features, and you’ve got the mobile market covered.

Is your website…. Blog Integrated?

Having an active blog with fresh content embedded in your website helps people and search engines.. This feature was available in V4 through blogging sites, and V5 has built it into the structure of your site. Blogging relevant industry related information and company updates are a simple way to keep a visitor on your site longer, encourage repeat visits, and boost SEO.

Is your website…. Supported?

 At HERO PM we understand your website is your livelihood, which is why we are dedicated not only to continually making improvements and fixing bugs, but to ensuring you and your end user have the best experience possible with your website. Our support team works around the clock to provide you with the quickest, most efficient customer service.


Getting Started with Websites v5

If you’re ready to upgrade your current v4 website,
 we would love to help you upgrade to v5. Do you currently have the PM Website in your HERO PM package? If so, you can order an upgrade to your current site. When upgrading your site, we will also include a fresh, new design suitable for HTML5 and Websites v5. Even if your web design was very good a few years ago, it still needs to be updated in order to appear fresh and relevant! If your website is lagging behind in terms of looks and functionality, we recommend you consider an upgrade.

If you do not currently use the PM Website System, you can start with a converted design (if you like the look of your current website), or order a custom design. With our custom design services, we will make a website that represents the professionalism of your business, exactly as you want it. With any design, your website will be built on our new v5 platform, and you’ll have access to all the tools and features of the v5 platform. When you want to make website changes, you can easily make them yourself, or order a project for one of our personal webmasters to make changes.

We have gone ahead and compiled a list of our frequently asked questions along with a portfolio of our most recent v5 sites for you to review. Go to for answers and fresh design ideas!

We are excited to help you reach your business goals with the assistance of the fresh new look and functionality of our V5 technology! 

If you’re ready to upgrade your current v4 website,
 we would love to help you upgrade to v5. Do you currently have the PM Website in your HERO PM package? If so, you can order an upgrade to your current site. When upgrading your site, we will also include a fresh, new design suitable for HTML5 and Websites v5. Even if your web design was very good a few years ago, it still needs to be updated in order to appear fresh and relevant! If your website is lagging behind in terms of looks and functionality, we recommend you consider an upgrade.